A talented and experienced Senior Creative with a questioning mind, friendly approach and keen eye for detail, I'm a branding and graphic design specialist who can quickly understand the requirements of a project and use my knowledge and experience to produce creative solutions that connect with target audiences across print and digital. ––– EXPERIENCE & SKILLS Brand Development and Design (Freelance), Manchester July 2019 – ongoing I have successfully developed a number of brand identities for clients across marketing, education and B2B sectors, including the production of guidelines, brand assets and templates. Further to this I've created graphic design solutions for print and digital, including websites, social media, reports and presentations. Career break in Vienna March – July 2019 After 14 years at Epigram, where my role had become increasingly more managerial, I was keen to make a change, have new experiences and re-charge my creative batteries. I decided to live abroad in Austria’s capital, enjoying world-famous culture, sketching the sights, cycling alongside the Danube and refuelling on the local coffee and cakes. Epigram Communications & Design, Manchester Progressing from Graphic Designer to Senior Designer, becoming Creative Director (UK & Europe) in 2015 March 2005 – March 2019 As Creative Director at Epigram, I worked with global, sector-leading brands, forming strong, collaborative relationships with senior marketing, comms and BD teams as well as successfully leading a team of designers across a number of accounts, over offices in Manchester and Kuala Lumpur. In this leading role, I developed a number of brands and identities, including creation of guidelines, templates and toolkits. Helping to successfully deliver a number of conferences and events in the UK, Europe and the US. ––– EDUCATION & QUALIFICATIONS City & Guilds Creative Skills Certificate in Website Design Awarded a ‘National Medal of Excellence’, South Trafford College BA (Hons) Graphic Design (Illustration Option) University of Central Lancashire, Preston

Alastair Walker

A talented and experienced Senior Creative with a questioning mind, friendly approach and keen eye for detail, I'm a branding and graphic design specialist who can quickly understand the requirements of a project and use my knowledge and experience to produce creative solutions that connect with target audiences across print and digital. ––– EXPERIENCE & SKILLS Brand Development and Design (Freelance), Manchester July 2019 – ongoing I have successfully developed a number of brand identities for clients across marketing, education and B2B sectors, including the production of guidelines, brand assets and templates. Further to this I've created graphic design solutions for print and digital, including websites, social media, reports and presentations. Career break in Vienna March – July 2019 After 14 years at Epigram, where my role had become increasingly more managerial, I was keen to make a change, have new experiences and re-charge my creative batteries. I decided to live abroad in Austria’s capital, enjoying world-famous culture, sketching the sights, cycling alongside the Danube and refuelling on the local coffee and cakes. Epigram Communications & Design, Manchester Progressing from Graphic Designer to Senior Designer, becoming Creative Director (UK & Europe) in 2015 March 2005 – March 2019 As Creative Director at Epigram, I worked with global, sector-leading brands, forming strong, collaborative relationships with senior marketing, comms and BD teams as well as successfully leading a team of designers across a number of accounts, over offices in Manchester and Kuala Lumpur. In this leading role, I developed a number of brands and identities, including creation of guidelines, templates and toolkits. Helping to successfully deliver a number of conferences and events in the UK, Europe and the US. ––– EDUCATION & QUALIFICATIONS City & Guilds Creative Skills Certificate in Website Design Awarded a ‘National Medal of Excellence’, South Trafford College BA (Hons) Graphic Design (Illustration Option) University of Central Lancashire, Preston

Available to hire
credit-card £320 per day (£40 per hour)

A talented and experienced Senior Creative with a questioning mind, friendly approach and keen eye for detail, I’m a branding and graphic design specialist who can quickly understand the requirements of a project and use my knowledge and experience to produce creative solutions that connect with target audiences across print and digital.

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EXPERIENCE & SKILLS

Brand Development and Design (Freelance), Manchester
July 2019 – ongoing

I have successfully developed a number of brand identities for clients across marketing, education and B2B sectors, including the production of guidelines, brand assets and templates. Further to this I’ve created graphic design solutions for print and digital, including websites, social media, reports and presentations.

Career break in Vienna
March – July 2019

After 14 years at Epigram, where my role had become increasingly more managerial, I was keen to make a change, have new experiences and re-charge my creative batteries. I decided to live abroad in Austria’s capital, enjoying world-famous culture, sketching the sights, cycling alongside the Danube and refuelling on the local coffee and cakes.

Epigram Communications & Design, Manchester
Progressing from Graphic Designer to Senior Designer, becoming Creative Director (UK & Europe) in 2015
March 2005 – March 2019

As Creative Director at Epigram, I worked with global, sector-leading brands, forming strong, collaborative relationships with senior marketing, comms and BD teams as well as successfully leading a team of designers across a number of accounts, over offices in Manchester and Kuala Lumpur.

In this leading role, I developed a number of brands and identities, including creation of guidelines, templates and toolkits. Helping to successfully deliver a number of conferences and events in the UK, Europe and the US.

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EDUCATION & QUALIFICATIONS

City & Guilds Creative Skills Certificate in Website Design
Awarded a ‘National Medal of Excellence’, South Trafford College

BA (Hons) Graphic Design (Illustration Option)
University of Central Lancashire, Preston

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Experience Level

Adobe Acrobat Pro
Expert
Adobe Illustrator
Expert
Adobe InDesign
Expert
Adobe Photoshop
Expert
Adobe XD
Expert
Microsoft Powerpoint
Expert
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Industry Experience

Education, Energy & Utilities, Financial Services, Healthcare, Professional Services, Non-Profit Organization, Retail
    uniE621 Branding a disruptor
    Tech-disruptor ten80 required a brand identity to communicate their unique offering, flexibility and trusted standards to clients and contractors around the globe. ten80 required a brand identity that reflected the high standards and professionalism of their fast-growing, tech-enabled business. Working with digital agency Bespoke, I researched ten80’s business, sector, distinct target audiences and competitors to understand how best to develop their brand identity. As part of a 3 month project, I re-designed ten80’s logo, extended their colour palette, developed a distinctive visual language using pathway graphics along with aerial photography and brought the message of ‘empowering’ their two target audiences to the fore. A full brand library was created, with comprehensive assets, templates and brand guidelines. Further to this, I designed their new website, social media branding and an interactive ROI calculator to generate enquiries through the website. #branding #webdesigner #graphicdesigner
    uniE621 Branding for retail
    Luxury retailer Hen House required a distinctive brand identity to help their new business make a splash in their local community. I was approached by the owners of Hen House to develop a brand that could communicate their key messages of luxury and hand-crafted quality, as well as provide their shop in Devizes with a distinctive style of its own. My hand-drawn hen illustration was coupled with a metallic copper finish, simple typography and distinctive green colour to provide the core elements of the shop’s visual identity. Beyond the shop’s striking exterior, the identity was used across a wide range of items, including signage, egg-shaped price tags, clothing labels and the green Hen House bag, which has become a regular sight for local shoppers. #branding #logo #graphicdesigner #illustrator
    uniE621 Branding an agency
    Digital agency Bespoke needed to update its brand to reflect their mission to ‘make sense of digital’ and strategic, friendly approach. Initially intending to develop their new brand in-house, Bespoke realised they needed an outsiders perspective and contacted me to help. Following research, consultation and meetings with their project team and in-house designer, I worked closely with them to develop a clear, colourful and detailed identity to help them in the next stage of their growth. I designed new logos and brand guidelines and provided creative direction for the new company website and key marketing assets. The new brand has had a fantastic reaction from clients and helped Bespoke to communicate their key messages to win new work. #branding #logo #graphicdesigner
    uniE621 Experiential design
    Designing an interactive experience that celebrated the 70th anniversary of the NHS and law firm DAC Beachcroft’s long-standing health sector expertise. The challenge was to design a stand to engage delegates, capture their details for follow-up marketing and communicate the client’s long-standing relationship and knowledge of the UK health sector. The solution was a stand designed with magnetic wall, enabling delegates to play a game that challenged them to guess the year that milestone health events took place. In addition to this, I designed a touchscreen kiosk that invited people to make predictions about future events through an interactive quiz and timeline games. For both the stand and the touchscreen kiosk, I worked closely with third-party suppliers to source products that could bring the designs to life in a tactile way. The colourful stand design featured stylised imagery of people from past decades to reflect the 70 year timeline. #graphicdesigner
    uniE621 Infographics design
    Infographics provide a great challenge, using effective design to communicate multiple messages in a visually engaging and understandable way. I've designed a wide variety of infographics that are always faithful to their brand identities and deliver content clearly and graphically. #infographics #graphicdesigner
    uniE621 Report design
    Designing data-heavy reports to bring content to life in engaging ways and make them digestible reads. I have designed a number of thought-leadership reports that featured a large amount of data and analysis. I’ve been able to create designs that are structured to make content clear and digestible and also develop visual themes that have helped to complement the content and make this more engaging to the reader. The reports were primarily designed for print, but featured infographics that were also ideal for use within accompanying social media promotion. #graphicdesigner #infographics