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This was a website redesign for fitness instructor Madi Pontikes. Her business Move By Madi is focused on providing coaching and workouts to women through her guides, which she sells via her website.
Madi had a Wordpress website that needed a design refresh, but she also wanted to streamline the purchasing process. To solve these problems I built her a custom theme and built out her site using Elementor and WooCommerce. The important thing here was to make sure her customers could find and purchase her guides quickly and with ease. Using WooCommerce's plugins I enabled her customer to be able to purchase her guides in as few as 3 clicks.
After her redesigned website launch, she saw an increase in sales and increased engagement on social media as well.