Athletes Brand works with pro athletes to create t-shirts. Proceeds from the shirt sales go toward raising money for a charity of the athlete's choosing.
When Athletes Brand asked me to help with their rebranding, I wanted to create a logo that conveyed one of the most sought after attributes of an athlete...speed.
They only wanted to minimally change their previous logo. So, I streamlined the feather in the graphic mark and gave the type a bolder, more fluid feel. #logo#branding#graphicdesigner#illustrator