Barber Below Logo

My name is Rob and I own a Barbers in Manchester’s Northern Quarter called “Barber Below” (as it is in the basement of a hair salon)

We are currently looking at own branded hair products but as the logo has only been by myself previously I need a lot more help as having the logo on products will be more permanent

Our main demographic is 21-35 Male. We also have a strong clientele of gay men and women due to our brand culture

To explain our brand culture - We created the space to be different from other barbers. We are a speakeasy barbers and have gained a cult following. Our main brand value is simplicity. We like our clients to feel as relaxed as possible. We are an establishment where you can escape the busy day to day city life

Our clients read magazines: Attitude, Wallpaper, F***ing Young, Dazed and Confused, GQ Quarterly, Mens Health, 10 Men

I would also like to add that Instagram is overrun with amazing barbers who post a lot of skin fades. This means that we are going to focus on more colour work on influential people (mainly gay club kids)

Our website is www.barberbelow.com to gain more insight on how we brand ourselves

As you’ll be able to see from our Instagram we use a frame on each image and our logo on the bottom so the logo needs to work with that as well. I’d appreciate having the logo in both black and white formats so I can use this when I need I do a lot of graphic design for the salon/barbers

I am more than happy to provide more information if needed

Rob

Do you have an idea for the logo design?
I have some ideas but I’m not sure

Is this a new logo or a rebrand?
Rebrand

What type of logo do you want?
Don’t know

What styles do you like?
Don’t know

Do you have any colour preferences?
Monochrome

Where will the logo be used?
Print and digital, Web, other

What kind of organisation is the logo for?
Business or nonprofit

Do you need any other services?
No, I don’t need any other services

What is most important for this project?
Cost

What experience level creative are you looking for?
Emerging (cheaper)

What file types do you need the logo file in?
Vector/ EPS/ AI, PNG, JPEG