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Email Marketing Specialist in Austin, TX, USA

Looking for: Digital Marketer
Budget: Negotiable
4 days left

Email Marketing Specialist
The person in this role will be responsible for developing, optimizing, and executing email marketing initiatives for each of our clients using our agency-level marketing tool, Act-On. In this role, you will be responsible for building out email campaigns with the provided assets from the creative team, including copy and art.

Required Education

  • Bachelor’s degree in marketing, communications, advertising, or a related field

Required Experience

  • 2+ years of email marketing experience
  • Strong knowledge of WordPress and the Gravity Forms plug-in
  • Ability to edit HTML and CSS
  • Microsoft Office, with an emphasis on Excel
  • Experience in other digital marketing services, such as web development, is a plus

Please show some examples of email campaigns that you have developed and deployed.

Email Marketing Skills

  • Create, test, and schedule email campaigns within our agency-level marketing platform, Act-On
  • Build landing pages in WordPress (using the Divi framework)
  • Build a form within WordPress as well as within the marketing platform
  • Integrate WordPress forms with the marketing tool via JavaScript and confirm that it is working properly
  • Report on email metrics and provide recommendations on next steps
  • Capacity for creating email mock-ups and landing pages
  • Responsible for being the last person to see an email and deploy the message to the correct audience
  • Experience with A/B testing is a plus

Computer Skills

  • Understanding of WordPress CMS
  • Basic understanding of HTML and CSS
  • Understanding of jQuery or JavaScript is a plus

Communication Skills

  • Experience with data-driven reporting and storytelling
  • Ability to work directly with a copywriter, a graphic designer, and a proofreader
  • Contribute openly regarding recommendations, research, strategies, and efficiencies

Organizational Skills

  • Demonstrate an ability to organize workload and workflow
  • Effectively plan and organize your day-to-day priorities — handling multiple projects efficiently, effectively, and productively
  • Prepare thorough, accurate, and consistent work to clients reflective of the agency’s quality standards
  • Be able to adapt to workload and working conditions while maintaining a positive attitude and professional demeanor

Are you looking to pay or is this a collaboration?
Pay to hire someone

Is this ongoing work or a one off job?
Ongoing work

How would you prefer to pay?
Day rate

What’s your day rate budget range? (USD)
$250-350 (Industry average)

Do you have an estimate of the job or project length?
A few months

Are you a company or individual hiring?

Do you have internal sign off on the hire?

Do you need to hire for a specific city, country or place?
Yes, they need to be at a location (give location in job title)

When do you want to have the freelancer secured by?
2-3 weeks

What is most important for this job?

Twine can guarantee 3 relevant freelancers for an upfront fee of $650/£500. Would you like to know more?

How many freelancers do you want to contact you?

Do you have a job specification or creative brief?
Yes (please enter this in the description)

Does the freelancer need insurance?

Where did you find Twine?
You contacted me

Posted a month ago
Catalyst Marketing
Last online: a month ago

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If approved, the buyer will pay a deposit of 80%