A self confessed Data Junkie, I love all things data and help businesses of all sizes increase understanding and improve their overall performance.
With over 15 years experience in digital insights, I predominantly use Google Analytics and Adobe Marketing Cloud (Site Catalyst/Omniture).
I have supported many organisations from SME’s to major corporations including The Guardian, Ryman, House of Fraser, Haymarket Publishing and Carphone Warehouse. I add value
in both B2B & B2C environments.
My background is as a technical marketer, so with me, you get more than just the numbers, you also get a strategic understanding of what those numbers are saying and most importantly what you need to do next.
My overall services include (but are not limited to)
- KPI Definition
- Data Quality Audit
- Stakeholder Management
- Web Analytics Architecture/Roll-out
- Analytics Implementation & Support
- Actionable Insights, not just Reports
- Conversion Optimisation
- Training & Mentoring
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