I am a graphic designer with over 2 years of experience in brand design and a strong understanding of the principles of branding and visual communication. I am passionate about creating visually appealing and effective branding that helps businesses to stand out from the competition. I also have experience in administration, content marketing, and social media marketing. This allows me to provide a holistic approach to brand design, from strategy to execution.…I am a graphic designer with over 2 years of experience in brand design and a strong understanding of the principles of branding and visual communication. I am passionate about creating visually appealing and effective branding that helps businesses to stand out from the competition. I also have experience in administration, content marketing, and social media marketing. This allows me to provide a holistic approach to brand design, from strategy to execution.WWW…
I am a graphic designer with over 2 years of experience in brand design and a strong understanding of the principles of branding and visual communication. I am passionate about creating visually appealing and effective branding that helps businesses to stand out from the competition. I also have experience in administration, content marketing, and social media marketing. This allows me to provide a holistic approach to brand design, from strategy to execution.…I am a graphic designer with over 2 years of experience in brand design and a strong understanding of the principles of branding and visual communication. I am passionate about creating visually appealing and effective branding that helps businesses to stand out from the competition. I also have experience in administration, content marketing, and social media marketing. This allows me to provide a holistic approach to brand design, from strategy to execution.WWWW…
Available to hire
$100 per day ($12.5 per hour)
I am a graphic designer with over 2 years of experience in brand design and a strong understanding of the principles of branding and visual communication. I am passionate about creating visually appealing and effective branding that helps businesses to stand out from the competition.
I also have experience in administration, content marketing, and social media marketing. This allows me to provide a holistic approach to brand design, from strategy to execution.
Skills
See more
Experience Level
Adobe Illustrator
Expert
Adobe InDesign
Expert
Adobe Photoshop
Expert
Branding
Expert
Logo
Expert
UI
Expert
Language
Portuguese
Fluent
English
Advanced
Spanish; Castilian
Advanced
German
Beginner
Education
Associate Degree: Graphic Design at Universidade Anhembi Morumbi
August 1, 2022 - August 1, 2023Bachelor in Industrial Design (INCOMPLETE) at SENAC-SP
January 1, 2014 - January 1, 2015Qualifications
Administration (120 Hours)
January 6, 2013Branding (100 Hours)
June 30, 2020Content Marketing (80 Hours)
June 30, 2020Industry Experience
Retail, Manufacturing, Consumer Goods, Wholesale & Distribution, Other
LINCON - Inspiring Style
1. Brand Vision and Strategy Exploration:
• Understand LINCON's core values, vision, and long-term goals.
• Collaborate with LINCON's team to define a clear brand strategy that aligns with their identity.
2. Establishing Brand Voice:
• Develop a distinctive brand voice that communicates LINCON's attributes: boldness, spontaneity, adventure, and luxury.
3. Designing the Brand Identity:
• Mood board creation: Curate a mood board that visually articulates LINCON's identity, incorporating images, textures, colors, and lifestyle element. The mood board will serve as a foundational reference point, guiding the subsequent design process.
• Create a striking and versatile logo that embodies LINCON's essence.
• Selecting a color palette that blends masculinity and luxury, evoking emotions of empowerment and style.
• Choosing a complementary typography that reinforces the brand's personality across all touchpoints
• Tagline: The tagline is "Grounded." This tagline reinforces the company's commitment to providing reliable and trustworthy products and services.
#branddesign #brandidentity #branding #corporatedesign #graphicdesigner #graphicdesign #logo #logodesign #logomark #logotype #brandstrategy…1. Brand Vision and Strategy Exploration:
• Understand LINCON's core values, vision, and long-term goals.
• Collaborate with LINCON's team to define a clear brand strategy that aligns with their identity.
2. Establishing Brand Voice:
• Develop a distinctive brand voice that communicates LINCON's attributes: boldness, spontaneity, adventure, and luxury.
3. Designing the Brand Identity:
• Mood board creation: Curate a mood board that visually articulates LINCON's identity, incorporating images, textures, colors, and lifestyle element. The mood board will serve as a foundational reference point, guiding the subsequent design process.
• Create a striking and versatile logo that embodies LINCON's essence.
• Selecting a color palette that blends masculinity and luxury, evoking emotions of empowerment and style.
• Choosing a complementary typography that reinforces the brand's personality across all touchpoints
• Tagline: The tagline is "Grounded." This tagline reinforces the company's commitment to providing reliable and trustworthy products and services.
#branddesign #brandidentity #branding #corporatedesign #graphicdesigner #graphicdesign #logo #logodesign #logomark #logotype #brandstrategyWW…
BABY BLOSSOM
1) Goal:
To create a brand identity for their new baby clothing and accessories line, Baby Blossom. They wanted a brand that was both stylish and modern, yet still playful.
2) Your contribution:
• I researched the competition to identify the key trends in baby clothing and accessories. This helped me to understand what the client was looking for and to come up with some creative ideas.
• I created a mood board to capture the overall aesthetic of the brand. This helped me to visualize the brand and to narrow down my choices for the logo, tagline, and color palette. The mood board included images of flowers, babies, and nature that I thought reflected the brand's values.
• I developed several different logos, each with a different take on the letter "B" and the flower icon. This helped me find the perfect logo for the brand. I wanted a logo that was both simple and memorable, yet it was also unique and eye-catching.
• I chose a color palette that was both stylish and modern, yet still playful. This helped to create a cohesive and visually appealing brand identity. I wanted the colors to be soft and natural, yet they also needed to be vibrant enough to stand out.
• I designed mockups of the brand's clothing and accessories to help the client visualize how the brand would look on real products. This helped them to make sure that they were happy with the overall look and feel of the brand identity. I wanted the mockups to be realistic enough to give the client a good idea of how the products would look, but I also wanted them to be creative and inspiring.
#branddesign #brandidentity #branding #corporatedesign #graphicdesigner #graphicdesign #logo #logodesign #logomark #logotype #brandstrategy #tagline…1) Goal:
To create a brand identity for their new baby clothing and accessories line, Baby Blossom. They wanted a brand that was both stylish and modern, yet still playful.
2) Your contribution:
• I researched the competition to identify the key trends in baby clothing and accessories. This helped me to understand what the client was looking for and to come up with some creative ideas.
• I created a mood board to capture the overall aesthetic of the brand. This helped me to visualize the brand and to narrow down my choices for the logo, tagline, and color palette. The mood board included images of flowers, babies, and nature that I thought reflected the brand's values.
• I developed several different logos, each with a different take on the letter "B" and the flower icon. This helped me find the perfect logo for the brand. I wanted a logo that was both simple and memorable, yet it was also unique and eye-catching.
• I chose a color palette that was both stylish and modern, yet still playful. This helped to create a cohesive and visually appealing brand identity. I wanted the colors to be soft and natural, yet they also needed to be vibrant enough to stand out.
• I designed mockups of the brand's clothing and accessories to help the client visualize how the brand would look on real products. This helped them to make sure that they were happy with the overall look and feel of the brand identity. I wanted the mockups to be realistic enough to give the client a good idea of how the products would look, but I also wanted them to be creative and inspiring.
#branddesign #brandidentity #branding #corporatedesign #graphicdesigner #graphicdesign #logo #logodesign #logomark #logotype #brandstrategy #taglineWW…
ENCHANT
1) Goal:
To create a brand identity for their new jewelry store that was elegant, sophisticated, and timeless. They wanted their brand to evoke a sense of luxury and exclusivity.
2) My contribution
• Research of competitors: I researched a variety of luxury jewelry brands to understand the current trends in branding. I paid attention to the logos, taglines, color palettes, and overall aesthetic of these brands. This helped me to develop a strong understanding of what makes a luxury jewelry brand successful.
• Mood board: I collected images of jewelry, and other objects that evoked a sense of luxury and sophistication. This helped me to narrow down my choices for the logos, patterns, and color palette.
• Logos and variations: I created a variety of logos for ENCHANT, each with a different style. I wanted to create logos that were versatile and adaptable to different applications. The logos were inspired by the natural beauty of gemstones.
• Tagline: The tagline, "Pure Elegance," was chosen to reinforce the brand's message of luxury and sophistication. It is a short, memorable phrase that accurately sums up the brand's identity.
• Patterns: The patterns were designed to be used on packaging, marketing materials, and other collateral. They were inspired by the natural beauty of gemstones. The patterns add a touch of luxury and sophistication to the brand's identity.
• Mockups: The mockups were created to show how the brand identity would look in different applications. They were used to get feedback from the client and make sure that the brand was on track. The mockups were a valuable tool for communicating the brand identity to the client.
• Color palette: The color palette was chosen to be elegant and timeless. The colors used were:
a) Brown: A variety of shades of brown, from light to dark. The light brown shades add a touch of warmth and sophistication, while the dark brown shades create a sense of depth and richness.
b) White: As a neutral color to balance out the brown shades. White also helps to create a sense of space and openness.
c) Black: As an accent color to add drama and contrast. Black also helps to create a sense of sophistication and luxury.
#branddesign #brandidentity #branding #corporatedesign #graphicdesigner #graphicdesign #logo #logodesign #logomark #logotype #brandstrategy…1) Goal:
To create a brand identity for their new jewelry store that was elegant, sophisticated, and timeless. They wanted their brand to evoke a sense of luxury and exclusivity.
2) My contribution
• Research of competitors: I researched a variety of luxury jewelry brands to understand the current trends in branding. I paid attention to the logos, taglines, color palettes, and overall aesthetic of these brands. This helped me to develop a strong understanding of what makes a luxury jewelry brand successful.
• Mood board: I collected images of jewelry, and other objects that evoked a sense of luxury and sophistication. This helped me to narrow down my choices for the logos, patterns, and color palette.
• Logos and variations: I created a variety of logos for ENCHANT, each with a different style. I wanted to create logos that were versatile and adaptable to different applications. The logos were inspired by the natural beauty of gemstones.
• Tagline: The tagline, "Pure Elegance," was chosen to reinforce the brand's message of luxury and sophistication. It is a short, memorable phrase that accurately sums up the brand's identity.
• Patterns: The patterns were designed to be used on packaging, marketing materials, and other collateral. They were inspired by the natural beauty of gemstones. The patterns add a touch of luxury and sophistication to the brand's identity.
• Mockups: The mockups were created to show how the brand identity would look in different applications. They were used to get feedback from the client and make sure that the brand was on track. The mockups were a valuable tool for communicating the brand identity to the client.
• Color palette: The color palette was chosen to be elegant and timeless. The colors used were:
a) Brown: A variety of shades of brown, from light to dark. The light brown shades add a touch of warmth and sophistication, while the dark brown shades create a sense of depth and richness.
b) White: As a neutral color to balance out the brown shades. White also helps to create a sense of space and openness.
c) Black: As an accent color to add drama and contrast. Black also helps to create a sense of sophistication and luxury.
#branddesign #brandidentity #branding #corporatedesign #graphicdesigner #graphicdesign #logo #logodesign #logomark #logotype #brandstrategyWW…
VANILLA PATISSERIE
1) Goal:
To create a brand identity that was elegant, sophisticated, and timeless. The message had to convey that their pastries are made with the finest ingredients and prepared with the utmost care.
2) My contribution:
• I conducted research on the competition and identified the key trends in patisserie branding. This helped me to understand what the client's target audience was looking for in a brand.
• I created a mood board that captured the client's desired aesthetic. This included images of elegant pastries, and other design elements.
• I developed a variety of logos and variations. This allowed the client to choose the logo that best represented their brand.
• I created a tagline that was clear, concise, and memorable. This tagline conveys the message that Vanilla Patisserie has been using the finest ingredients and preparing their pastries with care for generations. It also suggests that the brand is a trusted source for delicious and high-quality pastries.
• I selected a color palette that was elegant and sophisticated. The color palette, which consists of shades of cream, brown, and gold, reflects the timeless nature of the brand.
• I created mockups of the branding elements on various marketing materials. This allowed the client to see how the branding would look on their marketing and awareness campaigns, stationery, packaging, and other marketing collateral.
#branddesign #brandidentity #branding #corporatedesign #graphicdesigner #graphicdesign #logo #logodesign #logomark #logotype #brandstrategy…1) Goal:
To create a brand identity that was elegant, sophisticated, and timeless. The message had to convey that their pastries are made with the finest ingredients and prepared with the utmost care.
2) My contribution:
• I conducted research on the competition and identified the key trends in patisserie branding. This helped me to understand what the client's target audience was looking for in a brand.
• I created a mood board that captured the client's desired aesthetic. This included images of elegant pastries, and other design elements.
• I developed a variety of logos and variations. This allowed the client to choose the logo that best represented their brand.
• I created a tagline that was clear, concise, and memorable. This tagline conveys the message that Vanilla Patisserie has been using the finest ingredients and preparing their pastries with care for generations. It also suggests that the brand is a trusted source for delicious and high-quality pastries.
• I selected a color palette that was elegant and sophisticated. The color palette, which consists of shades of cream, brown, and gold, reflects the timeless nature of the brand.
• I created mockups of the branding elements on various marketing materials. This allowed the client to see how the branding would look on their marketing and awareness campaigns, stationery, packaging, and other marketing collateral.
#branddesign #brandidentity #branding #corporatedesign #graphicdesigner #graphicdesign #logo #logodesign #logomark #logotype #brandstrategyWW…
CANBERRA GROUP
Client's goal for the project:
The client's goal for the brand design project was to create a strong and cohesive brand identity for their import/export business, CANBERRA GROUP. They wanted the brand to be seen as trustworthy, reliable, and global.
1) My contribution to the project:
I conducted research on competitor brands, created a mood board, developed a variety of logos and variations, designed patterns, selected a color palette, and created mockups.
2) Research on competitors:
I researched a variety of import/export businesses to understand the current trends in branding. I paid attention to the logos, taglines, color palettes, and overall aesthetic of these businesses. This helped me to develop a strong understanding of what makes a successful import/export brand.
3) Mood board:
The mood board helped me to solidify the overall aesthetic of the CANBERRA GROUP brand. I collected images of global markets, trade routes, and other objects that evoked a sense of trust, reliability, and global reach. This helped me to narrow down my choices for the logos, patterns, and color palette.
4) Logos and variations:
I created a variety of logos for CANBERRA GROUP, each with a different style. I wanted to create logos that were versatile and adaptable to different applications. The logos were inspired by the global nature of the business and the client's desire to be seen as a trustworthy and reliable partner.
5) Patterns:
I designed patterns that were inspired by global markets, trade routes, and other objects that evoke a sense of trust, reliability, and global reach. The patterns can be used on packaging, marketing materials, and other collateral to add a touch of sophistication and elegance to the brand's identity.
6) Color palette:
I selected a color palette that was consistent with the brand's message of trust, reliability, and global reach. I used shades of blue, light blue, gray, and white to create a sense of calmness, stability, openness, and sophistication. The color palette is also visually appealing and engaging.
7) Mockups:
The mockups were created to show how the brand identity would look in different applications.
#branddesign #brandidentity #branding #corporatedesign #graphicdesigner #graphicdesign #logo #logodesign #logomark #logotype #brandstrategy…Client's goal for the project:
The client's goal for the brand design project was to create a strong and cohesive brand identity for their import/export business, CANBERRA GROUP. They wanted the brand to be seen as trustworthy, reliable, and global.
1) My contribution to the project:
I conducted research on competitor brands, created a mood board, developed a variety of logos and variations, designed patterns, selected a color palette, and created mockups.
2) Research on competitors:
I researched a variety of import/export businesses to understand the current trends in branding. I paid attention to the logos, taglines, color palettes, and overall aesthetic of these businesses. This helped me to develop a strong understanding of what makes a successful import/export brand.
3) Mood board:
The mood board helped me to solidify the overall aesthetic of the CANBERRA GROUP brand. I collected images of global markets, trade routes, and other objects that evoked a sense of trust, reliability, and global reach. This helped me to narrow down my choices for the logos, patterns, and color palette.
4) Logos and variations:
I created a variety of logos for CANBERRA GROUP, each with a different style. I wanted to create logos that were versatile and adaptable to different applications. The logos were inspired by the global nature of the business and the client's desire to be seen as a trustworthy and reliable partner.
5) Patterns:
I designed patterns that were inspired by global markets, trade routes, and other objects that evoke a sense of trust, reliability, and global reach. The patterns can be used on packaging, marketing materials, and other collateral to add a touch of sophistication and elegance to the brand's identity.
6) Color palette:
I selected a color palette that was consistent with the brand's message of trust, reliability, and global reach. I used shades of blue, light blue, gray, and white to create a sense of calmness, stability, openness, and sophistication. The color palette is also visually appealing and engaging.
7) Mockups:
The mockups were created to show how the brand identity would look in different applications.
#branddesign #brandidentity #branding #corporatedesign #graphicdesigner #graphicdesign #logo #logodesign #logomark #logotype #brandstrategyWW…
LAZURI
1) Goal:
To create a new logo for their company, LAZURI. The company is a luxury clothing brand that is known for its high-quality craftsmanship and stylish designs. The client wanted a logo that was elegant and timeless, yet also reflected the company's modern aesthetic.
2) My contribution:
I conducted research on the company's competitors and their logos. This helped me to understand the current trends in logo design and to identify the elements that would be most effective for LAZURI's logo.
• I created a mood board to capture the company's overall brand identity. This helped me to narrow down my ideas and to focus on designs that were consistent with the company's branding.
• I developed a variety of logo concepts, including the ones shown in the image. I worked closely with the client to refine the designs until they were satisfied.
• I created a tagline that would help to communicate the company's message.
• I created patterns that could be used in conjunction with the logo.
• I selected a color palette that was both elegant and timeless.
• I created mockups to help the client visualize how the logo would be used in different applications.
#branddesign #brandidentity #branding #corporatedesign #graphicdesigner #graphicdesign #logo #logodesign…1) Goal:
To create a new logo for their company, LAZURI. The company is a luxury clothing brand that is known for its high-quality craftsmanship and stylish designs. The client wanted a logo that was elegant and timeless, yet also reflected the company's modern aesthetic.
2) My contribution:
I conducted research on the company's competitors and their logos. This helped me to understand the current trends in logo design and to identify the elements that would be most effective for LAZURI's logo.
• I created a mood board to capture the company's overall brand identity. This helped me to narrow down my ideas and to focus on designs that were consistent with the company's branding.
• I developed a variety of logo concepts, including the ones shown in the image. I worked closely with the client to refine the designs until they were satisfied.
• I created a tagline that would help to communicate the company's message.
• I created patterns that could be used in conjunction with the logo.
• I selected a color palette that was both elegant and timeless.
• I created mockups to help the client visualize how the logo would be used in different applications.
#branddesign #brandidentity #branding #corporatedesign #graphicdesigner #graphicdesign #logo #logodesignWW…
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