Chatsworth Products: Marketing Content Manager required

Digital Marketer is needed in Simi Valley, United States.

Chatsworth Products is looking for a Digital Marketer. This job has been crawled from the web.

Location : Simi Valley, CA

Contract : Freelance

Do you want to be an employee-owner? We are looking for a talented individual to oversee our development, execution, and delivery of digital and print content across all our channels. Creates new content strategies to drive revenue and build brand recognition. Promotes company mission and goals through innovative content and campaigns. Plays a key role in the success of our inbound and outbound marketing campaigns. Applies data analytics to personalize and optimize content. The Content Manager will interact and support other internal teams with marketing and sales material and build new opportunities across our partner channels. The Content Manager requires a solid leader, a clear communicator, and great analytical skills.

ESSENTIAL FUNCTIONS:

• Prepare comprehensive content strategies that align with company goals and drive high engagement.
• Supervise and manage Digital Content Specialist.
• Serve as editor-in-chief for all content to ensure quality, clarity, and consistency.
• Support the sales team with up-to-date content.
• Plan, create, and oversee the content production of all sales and marketing materials.
• Create schedule and calendar plans for content releases.
• Manage content for all online and print content materials and campaigns.
• Manage content on the website, social media pages, and email campaigns.
• Monitor, track, and document results, analyze data/ customer response, and improve accordingly.
• Research markets and industries to compare strategies.
• Create entertaining and informative video content.
• Collaborate with marketing communications, product, and sales managers to create promotional concepts.
• Manage the distribution of content across all channels.
• Ensure the company voice and brand is consistent with company standards and guides and AP Style. Create and maintain guides if needed.
• Ensure content is written for an appropriate audience.
• Manage individual departmental authors to assist, provide Editorial direction, and coordinate their website updates and be responsible for hiring freelance writers. Provide leadership on all phases of web content deployed across the organization.
• Encourage writers to stay current with emerging web content development trends.
• Serves as a mentor to staff using the content management authoring system.
• Performs other related duties as assigned by management.

Qualifications

• Bachelor’s degree in communications, marketing, journalism, English or a related field
• Minimum five years of experience writing for a large agency or B2B corporation.
• Proficient in email campaign management and execution using an Email Service Provider (ESP).
• Demonstrated competency in Microsoft Office (MS PowerPoint, Excel, Word), Outlook, Google Analytics, and Adobe Acrobat.
• Understanding of content marketing tactics, digital advertising, and social media marketing
• Creative-minded with an ability to conceive interesting ideas for new content.
• Familiarity with keyword placement and up-to-date knowledge of current SEO practices.
• Extensive knowledge of the company, brand, and product preferred
• Highly articulate with an excellent command of written English
• Some travel is required.

Core Competencies:

• Teamwork: collaborates with others, builds positive relationships, adaptable to change
• Creativity: creative, flexible, ability to juggle multiple projects.
• Communication: verbal, written, and listening
• Ethical/Integrity: trustworthy, honest
• Interpersonal Skills: can work independently under deadlines, perform conflict resolution.
• Conceptual Skills: convey innovative ideas through design.
• Fosters teamwork, caring, and commitment.