Hi! I'm a Graphic Designer based in London, UK. My interests lie mainly in the editorial and branding space, however I honestly enjoy all areas of design so if you have a project in mind please get in touch! I currently work at a retail design agency but am always keen to explore other avenues outside of working hours, and am available on an ad-hoc basis. My prior experience in marketing gives me an edge as I always approach projects with a commercial mindset, and it has helped me become a generally more well-rounded designer. I've also worked as a Creative Artworker so have high attention to detail and technical skills.

saira714

Hi! I'm a Graphic Designer based in London, UK. My interests lie mainly in the editorial and branding space, however I honestly enjoy all areas of design so if you have a project in mind please get in touch! I currently work at a retail design agency but am always keen to explore other avenues outside of working hours, and am available on an ad-hoc basis. My prior experience in marketing gives me an edge as I always approach projects with a commercial mindset, and it has helped me become a generally more well-rounded designer. I've also worked as a Creative Artworker so have high attention to detail and technical skills.

Available to hire
credit-card £250 per day (£31.25 per hour)

Hi! I’m a Graphic Designer based in London, UK.

My interests lie mainly in the editorial and branding space, however I honestly enjoy all areas of design so if you have a project in mind please get in touch!

I currently work at a retail design agency but am always keen to explore other avenues outside of working hours, and am available on an ad-hoc basis. My prior experience in marketing gives me an edge as I always approach projects with a commercial mindset, and it has helped me become a generally more well-rounded designer. I’ve also worked as a Creative Artworker so have high attention to detail and technical skills.

See more

Experience Level

Adobe InDesign
Expert
Adobe Photoshop
Expert
Presentation Design
Expert
Adobe Illustrator
Expert
Facebook Ads
Intermediate
Adobe After Effects
Intermediate
Email Design
Beginner
Figma
Beginner
Google Ads
Beginner

Language

French
Beginner

Education

First Class with Honours at University of Westminster
September 9, 2013 - July 17, 2017
Fashion Merchandising Management

    uniE621 The many faces of Mumbai
    This client is an organiser of annual architectural tours around the world’s best and most interesting buildings. They needed a brochure designed for attendees of an upcoming weekend event around the historical monuments of Mumbai, India. The visual identity takes inspiration from the textures in the buildings of Mumbai and the differences in architectural styles left over from the colonial era. #illustrator #designer #brochure #editorial For more on this project, click here: https://www.twine.net/signin
    uniE621 Financial Times - Artworking
    Social cards promoting various events across FT Specialist brands (e.g. Investors' Chronicle, PWM, FTAdviser and The Banker). #creativeartworking #socialmedia See more on Creative Artworking here: https://www.twine.net/signin
    uniE621 Zine: Digital Canvas
    I've been interested in exploring #editorial design, so designed some pages for ‘Digital Canvas’ a specialist mag that explores the future of art and technology, through insightful content, thought-provoking articles and compelling visuals. Visual style: contemporary, sophisticated, forward-thinking. I kept the core colours monotone, introducing more vibrant hues to fit the personality of each article. Bold sans serif typefaces for max impact and contrast. Target audience: tech-savvy, creative art industry professionals and experts. For more on this project click here: https://www.twine.net/signin
    uniE621 Austen & Alcott
    This is a personal #rebranding project for library brand, Austen & Alcott, and a brief from IG's Brief Club. The main deliverables for this brief were the logo and the library card. More on this project: https://www.twine.net/signin
    uniE621 Le Tre Cantiche
    This was a #branding project for a new hotel in the Tuscan vineyards. During research, I became inspired by the world-renowned poetic masterpiece, ‘La Divina Commedia’, which was written by Dante in Tuscany in the 1300s. The hotel’s name ‘Le Tre Cantiche’ refers to ‘the three poems’ that make up Dante’s book. I combined classic Italian visuals with contemporary typefaces and tone of voice to create a unique visual #identity. See more on this project: https://www.twine.net/signin
    uniE621 Copalli Rum Daiquiri Campaign
    This was an awareness #campaign for Copalli Rum dedicated to educating people about the brand's signature serve, the Daiquiri. We partnered with four mixologists each season, who created some stunning serves for us over the year. I was in charge of the visual direction for this project, and it ended up being very #illustration heavy, which was fun to do. The project involved creating a physical cocktail book, event invites and social posts, and I worked closely with our PR & Social agency and photographer Haydon Perrier to create a beautifully engaging campaign.​​​​​​​ See more on this project: https://www.twine.net/signin